November 26, 2024- Zoll® Medical announced that the company’s Anything Can Happen. Anyone Can Help.™ collaboration with professional football player Damar Hamlin has now officially been launched. This national campaign will raise awareness about the life-saving potential of AEDs. Throughout October’s Sudden Cardiac Arrest Awareness Month and beyond, the campaign aims to debunk common misconceptions about AEDs and empower everyday people to act quickly in emergencies.
Anything Can Happen. Anyone Can Help.™ aims to make AEDs as familiar and accessible as fire extinguishers, positioning them as essential, life-saving tools that anyone can and should use in an emergency thanks to their clear, easy-to-follow instructions on the lifesaving process. The compnay’s goal is to make “Get the AED!” as instinctive as “Call 911!”—empowering bystanders to act swiftly and help to save lives in the critical minutes before EMS arrives.
Campaign Highlights include:
- AnyoneCanHelp.com – A Resource Hub for Education and Advocacy. Click HERE.
- Empowering Communities: The campaign offers a comprehensive resource hub that includes educational materials and videos, such as a series of PSAs featuring Damar Hamlin. These videos, designed for broad distribution across social media, provide a unique opportunity for our partners to engage with the public, demonstrating how easy AEDs are to use.
- Community Action Tools: The website also offers a downloadable Community Action Kit, providing a valuable resource for communities to advocate for AED placements —helping drive demand for AEDs in schools, parks, and other public spaces.
- USA Today Feature – Elevating the Conversation. Click HERE.
- ZOLL has collaborated with USA Today to publish an article addressing common misconceptions about AEDs and highlighting the importance of having these life-saving devices readily available. We encourage you to share this feature with your business partners, demonstrating our shared commitment to driving AED access and education.
- Content and Engagement Opportunities
- Follow ZOLL on social media: Throughout October and over the next three months, ZOLL will post a variety of exciting videos and pieces of content on all our social media handles. We encourage you to share this content within your networks, expanding the reach and reinforcing the importance of AED education and preparedness.
- Facebook – ZOLL Public Safety
- LinkedIn – ZOLL Public Safety
- Twitter – @ZOLLPublicSfty
- TikTok – @zollmedical
- Follow ZOLL on social media: Throughout October and over the next three months, ZOLL will post a variety of exciting videos and pieces of content on all our social media handles. We encourage you to share this content within your networks, expanding the reach and reinforcing the importance of AED education and preparedness.
Read More on ZOLL’s USA Today Feature HERE.
Continue Reading the ZOLL Press Release.