May 26, 2021 – HCA Healthcare, Inc. (Nashville, TN) announced that hospitals and healthcare facilities it owns and operates in Florida will all adopt the HCA Florida Healthcare brand by mid-2022.
The move will make HCA Florida Healthcare the largest provider of trauma care in the state of Florida.
All HCA Healthcare-owned hospitals, free-standing emergency rooms, and physician practices in Tallahassee and the organization’s East and West Florida divisions will officially adopt the new brand, starting in September 2021.
All facilities will unveil new names, signage and websites to their communities at that time.
The remaining facilities, including those in the Panhandle, Jacksonville, Orlando, and North Central Florida, will be updated in 2022.
This statewide transformation will further unite 49 hospital campuses, over 350 care sites, nearly 11,000 active and affiliated physicians and more than 77,000 colleagues across Florida.
HCA began plans earlier this year to create a state level brand “to reflect the unity of the state’s extensive network of specialists and dedicated healthcare experts by the third quarter of 2022.”
“A strong, statewide brand will help create a cohesive experience for our patients, physicians and communities. Our goal is for patients across the Sunshine State to confidently visit any HCA Florida Healthcare location, and expect to receive a top-quality experience,” said Chuck Hall, national group president at HCA Healthcare.
“We understand that now, more than ever, people are looking for security, safety and trust in a healthcare provider. HCA Florida Healthcare is a purpose-driven brand that will elevate how we serve our communities by further leveraging our collective strength.”